Our Mission
Fitness Australia is the national health and fitness industry association working for a fitter, healthier Australia.
Our vision
Fitness Australia's vision is a fitter, healthier Australia.
Our mission
Fitness Australia's mission is to lead and represent the fitness industry in pursuit of a fitter, healthier nation
Strategic objectives
The fitness industry is committed to helping Australians improve their health and fitness and experience a better quality of life.
Fitness Australia strives to support the fitness industry to deliver this commitment by being recognised for:
- A high standard of customer care, safety and service
- The professionalism of the workforce and the quality of fitness facilities and businesses.

Fitness Australia seeks to achieve this recognition through its pursuit of the following strategic objectives:
- To enhance industry standards in order to improve service delivery, enhance reputation and build community confidence in fitness industry services;
- To enhance the quality of the fitness industry's workforce through effective workforce planning and capacity building;
- To represent the interests of our members through advocacy on issues concerning the environment in which our members operate.

