Advertise with Us
Fitness Australia provides industry suppliers with a cost-efficient and effective channel to reach the Australian fitness industry.
Exercise professionals and fitness business owners are busy delivering health solutions to the Australian public. They look to Fitness Australia for the latest information about industry tools, trends and research, and gain valuable insight about fitness products, services and CEC programs advertised in Fitness Australia’s monthly eNews, on the website – fitness.org.au, through the direct email marketing service or listed free-of-charge on the CEC Directory.
With proven results, Fitness Australia is able to deliver relevant messages clearly and concisely to over 26,000 health and fitness industry professionals.
Fitness Australia's readership profile
| Readership | Location |
| Registered fitness instructors & personal trainers - 94% | ACT - 2% |
|
Fitness business owners, operators & managers - 5% |
NSW - 40% |
| Industry suppliers & educators - 1% | NT - 1% |
| QLD - 24% | |
| Gender | TAS - 2% |
| Female - 56% | VIC - 18% |
| Male - 44% | WA - 10% |
| Average Age: 34 years old |
|
Fitness Australia eNews - over 26,000 subscribers
By advertising in Fitness Australia’s eNews your message will be circulated to over 26,000 fitness instructors, personal trainers, business owners and operators, suppliers and educators each month.
Fitness Australia’s eNews provides timely, relevant health and fitness advice, ongoing professional development opportunities and business leadership at all times. It's distributed on the first Tuesday of each month to members and friends of Fitness Australia. View an example of the Fitness Australia eNews now!
Why advertise in the eNews?
- Reach the right people with highly targeted distribution.
- Consistent open rate of 30% or higher from subscribers.
- Build your brand through association and familiarity.
- Move prospects to action by leveraging off the relevant content.
Fitness Australia website - fitness.org.au
With over 24,000 unique visits per month, the Fitness Australia website is home to the largest fitness and health focussed audience in Australia.
Whether you need to reach fitness instructors or personal trainers with your message or target gyms,
fitness studios or businesses, advertising on Fitness Australia’s website – fitness.org.au has an environment and the platform that’s right for you.
Benefits of advertising online:
- Engage the Australian health and fitness industry through a single channel.
- Create brand awareness and drive your results.
- Directly respond to and interact with your customers.
Fitness Australia direct email marketing service
The Fitness Australia email marketing service is only available to Fitness Australia CEC Providers. It's designed to encourage continuous education and to support CEC programs and events Australia-wide.
CEC Providers can promote their CEC programs and events to specific postcodes and areas to gain maximum exposure. This service and is limited to two emails per region, per month. View an example here.
Fitness Australia CEC Directory - free listing on fitness.org.au/cecdirectory
Fitness Australia CEC Providers can list their CEC program or event online, free-of-charge on the Fitness Australia website. Simply, update your listing and business profile on fitness.org.au in just 3 easy steps.
- Login at MY ACCOUNT using your username and password
- Click the CEC tab, then the program link and add in your dates, location, cost and description.
- Edit your business profile, then click Save.
For more information and to discuss your advertising needs contact Angie Karpouzis by calling 1300 211 311 or email advertise@fitness.org.au