Public Relations Kit

Fitness Australia's Public Relations resources can be utilised by consumer and industry media. The information below provides a summary of who Fitness Australia is and recent industry research. 

Fitness Australia has many industry ambassadors available for interview, some of which include:

  • Lauretta Stace, Chief Executive Officer
  • Regional Industry Council members, from every State and Territory
  • Register of Exercise Professionals Council, a range of experts 
  • Award winning Exercise Professionals and Fitness Businesses

Our ambassadors are available to speak to media 24/7 and cover a wide range of topics including:

  • Expert fitness tips and the latest trends
  • Preventative health and industry research findings
  • Small business and franchise business models
  • Hot topics like outdoor personal training in public spaces, proposed increasing music copyright fees and industry standards and guidelines.

For any media enquiries contact:

Wendy McWilliam
Marketing Manager 
Tel: 1300 211 311  D: 02 8338 3013 
E: wendy@fitness.org.au

As a registered exercise professional, what's your top wish for 2012?

More career opportunities
23%
[26]
Access to industry research
10%
[11]
Affordable outdoor training permits
15%
[17]
Greater credibility with clients
12%
[13]
Work with allied health professionals
40%
[45]